UNO marketing blitz tries to stem student losses - FOX 8 WVUE New Orleans News, Weather, Sports, Social

UNO marketing blitz tries to stem student losses

NEW ORLEANS (AP) - The University of New Orleans is putting its name everywhere from social media outlets to highway billboards and trailers at local movie theaters.

New Orleans CityBusiness reports that the extensive marketing and branding campaign is an attempt to boost student enrollment, which has declined steadily over the past three years.

Before Katrina hit in 2005, the school counted more than 17,000 students, making it the second-largest four-year university in Louisiana. Enrollment hit a post-Katrina peak of 11,724 in 2009 but was down to 10,071 in the last fall semester.

University vice president Brett Kemker attributes the numbers in part to higher admission standards required by the state Board of Regents. Those are pushing remedial classes to two-year schools and require minimum ACT scores and grade-point averages for four-year schools.

(Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)

  • Local NewsMore>>

  • Baby giraffe born; it's a girl

    Baby giraffe born; it's a girl

    While the world waits for the birth of a much-anticipated giraffe baby in New York, a Louisiana giraffe quietly beat April to it.  The Global Wildlife Center welcomes Nala, the center's first reticulated giraffe baby of the year.  First-time mother Sara gave birth to Nala Sunday evening.    

    more>>

    While the world waits for the birth of a much-anticipated giraffe baby in New York, a Louisiana giraffe quietly beat April to it.  The Global Wildlife Center welcomes Nala, the center's first reticulated giraffe baby of the year.  First-time mother Sara gave birth to Nala Sunday evening.    

    more>>
  • Harahan man arrested for contractor fraud

    Harahan man arrested for contractor fraud

    Kenner Police arrest a Harahan man wanted for contractor fraud.  

    more>>

    Kenner Police arrest a Harahan man wanted for contractor fraud.  

    more>>
  • Tulane tames LSU, beats Tigers 7-6

    For one night at least, Tulane looked like the Tulane of 'last' year. Especially when it came to playing and beating nationally ranked LSU, which the Green Wave did for the third straight time last night. 

    more>>

    For one night at least, Tulane looked like the Tulane of 'last' year. Especially when it came to playing and beating nationally ranked LSU, which the Green Wave did for the third straight time last night. 

    more>>
Powered by Frankly