Houma, La. - The low rumble outside Mike Bruno's Harley-Davidson dealership in Houma will soon become a roar.
The Harley Owners Group rides into Terrebonne Parish Thursday, kick starting a season of HOG rallies around the country. Houma is hosting for the first time since 2007 .
Bikers are already arriving from as far away as Canada and California.
"Connecticut, Massachusetts, Vermont, New York, Illinois, Wisconsin, Montana," says rally coordinator James Champagne. "They're coming from everywhere to see south Louisiana."
The bikers will spend much of the weekend riding roads around Terrebonne, Lafourche and Assumption Parishes, seeing what Bayou Country is all about.
"On Friday and Saturday, we'll have rides through the swamp lands which will be around the Lake Verrett area and we also have rides in the marsh which will be around Isle de Jean Charles, Montegut, Little Calliou, Grand Calliou and Dularge," says Glenn Matherne, ride captain for the local Harley Owners Group.
Stops at local restaurants are encouraged and there will also be live music and plenty of merchandise.
Tourism officials expect the rally to bring more than $2 million into the local economy. Organizers hope it will bring riders back year after year.
"We're trying to get them to see what our Cajun culture's like and to get them to appreciate our culture and come back and be a part of our culture," says Matherne.
The Louisiana HOG rally will celebrate the 110th anniversary of Harley-Davidson motorcycles. For anyone who's been on one of the bikes, there's no forgetting that unmistakable growl.
"Harley has a soul," says general manager Brett Bruno. "It has personality, it's American-made and all those things added together make Harley special."
And this will be a special weekend for Terrebonne Parish.
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