Tourism leaders release details of record-breaking year

BATON ROUGE, LA (WVUE) - Last year was another record-breaker for the tourism industry in Louisiana.

Lt. Governor Jay Dardenne, who oversees the Louisiana Office of Tourism, announced that in 2014 Louisiana attracted 28.7 million visitors, a 5-percent increase over 2013, resulting in $11.2 billion in total visitor spending and $836 million in state tax revenue generated.

The revenue generated through domestic and international visitors represents a more than 38-to-1 return on investment of state funding.

According to a news release from Dardenne's office, tourism and hospitality was Louisiana's fastest growing job sector in 2014 with 223,000 Louisianians employed in the industry. Dardenne says tourism has grown each year with Louisiana setting all-time records each year since 2012.

The tourism statistics are compiled by the University of New Orleans. UNO's complete Louisiana forecast report will be available on the Louisiana Office of Tourism website later this month.

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