Southern University launches statewide COVID-19 vaccine campaign

Southern University launches statewide COVID-19 vaccine campaign
Southern University and A&M College (Source: Southern University)

BATON ROUGE, La. (WAFB) - In an effort to encourage African-American communities and other racial minority groups to get vaccinated against COVID-19, the Southern University system is officially launching a campaign called “Don’t Wait. Vaccinate!” on March 26.

The grassroots, research-based campaign is a response to data that reveals ethnic minorities, who are disproportionately affected, are not getting vaccinated at fast enough rates.

“As the only historically Black university system in the country, located right here in Louisiana, it is our obligation to ensure that African-Americans and other ethnic minorities are well informed about the dangers of COVID-19 and the significance of getting vaccinated,” said Ray L. Belton, president-chancellor of the Southern University System.

The new initiative will engage Southern University alumni and other stakeholders across all 64 Louisiana parishes.

The campaign’s strategies include several upcoming events listed below:

  • March 27: Vaccination event with Ochsner Health - Baton Rouge, F.G. Clark Activity Center
  • April 10: SU Vax Day - mass vaccination event, nine sites including SU System campuses
  • April 17: Bayou Classic education and vaccination event
  • May 4: “What’s the Difference? Johnson & Johnson, Pfizer, Moderna vaccines” webinar

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University officials will unveil the campaign at 10 a.m. Friday during a press conference. You can watch it live here.

For more information and for a full list of events, visit www.sus.edu/vaccinate.

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