The Flaming Lips set new record after New Orleans gig

Published: Jun. 28, 2012 at 6:08 PM CDT|Updated: Jul. 12, 2012 at 2:08 PM CDT
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This June 8, 2012 file photo shows Wayne Coyne, the lead singer and guitarist of American band...
This June 8, 2012 file photo shows Wayne Coyne, the lead singer and guitarist of American band The Flaming Lips during the Optimus Primavera Sound music festival in Porto, Portugal. (AP Photo)

New Orleans, La.- Talk about a rock n' roll road trip...

The Flaming Lips have broken a world record after playing eight concerts in eight cities in 24 hours.

The band started the whirlwind tour Wednesday night in Memphis, Tenn., and played six shows in towns across Mississippi and a gig in Baton Rouge.  Now the band is in New Orleans, having just wrapped their final show of the tour at the House of Blues.

The band snatched the Guinness World Records title for the most live concerts in 24 hours from Jay-Z.

The multiple Grammy winners rushed from concert to concert on board a vintage tour bus constantly monitored by cameras, streaming the action live on OMusicAwards.com.

The whole thing is a publicity stunt for MTV, calling attention to its awards celebrating the artists, fans and innovators of the digital music world.